Making Money Abroad – Restaurant
by Richlion
Opening a restaurant seems to be a popular business that a lot of foreigners do when they live in another country. It should be no surprise, as foreigners in America have been doing this for over a century. You have Chinese, Italian, Mexican and about 50 other nationalities. So, why not an American steak house or an English pub in South America?
One thing you can be sure of is, that you will get a lot of your fellow ex-pats as customers. That is, of course, you have good service and food as they are used to back home.
To open a restaurant requires a lot of money and a lot of work, but if you already have a business like this now, then it will not be much different abroad.
As you know, most people who go into business fail within the first year. Just because you are abroad and you have the first English restaurant in a town in a country of your choice does not mean that you'll be a success.
Location and knowing a lot of people will not guarantee success, either. You have to have something unique about your business. I will give you just one example to show what I mean.
Say you want to open a restaurant and you don't want to compete with them, you'll have to have what is called 'a unique selling position'. What is it that you can have that will make you stand out from the rest?
If it's a restaurant, why not make it the best restaurant that specializes in breakfasts. First, you would probably be the only one that has breakfast 24/7. then you will have all kinds of breakfast, from the Continental to the English to the Southern style (American) breakfast.
You would give large portions, have friendly and good service and a nice atmosphere. When you specialize in one area and you are the best in it, soon your name will get around and the local people will come, too.
It will still be a lot of work, but if you do it right, at least you'll be making a profit from the go. By specializing in one area of food, you will cut down your cost by not having to stock all the other kinds of food and the spoilage that goes with it. You will also not have to worry about getting a good chef that knows how to cook meat and fish dishes and all the varieties that go with it.
I think that a breakfast restaurant like this would be a success no matter where you set up business – even in the town you currently live in.
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